5 ways to beat the heat

Keeping cool in wool

The Fibre

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Getting a bit hot under the collar as summer temperatures start to sizzle? No need to sweat, here’s 5 reasons why wool keeps you cool in summer, helping beat the heat as the mercury soars.

5 ways to beat the heatCredit: ArtmannWitte

Cool as a cucumber

1. Thermo-regulating: Heard this term before but have no idea what it means? Basically, wool clothing acts as your own personal, portable air-conditioning unit. It’s an active fibre that reacts to changes in your body temperature, keeping you warm when it’s cold and cool when it’s hot. Magical it’s not, natural it is.

2. Breathable: Being 100% natural, wool fabrics and textiles are also highly breathable. This is because wool fibres can absorb large quantities of moisture vapour then move it away to evaporate into the air. Loose clothing allows for even more air to blow through and evaporate, or try using wool sheets on your bed for a good night’s rest.

3. UV resistant: Have to brave the summer sun? No sweat. Wool absorbs UV radiation providing protection from the sun, just as it does for sheep grazing in the paddocks all day long. Try a Merino wool T-shirt or short-sleeve wool base-layer, just as many athletes do.

4. Odour resistant: Can’t avoid the sun? Feeling the wrath of Mother Nature as you battle the Great Outdoors and dream of hammocks and coconuts? Wool helps reduce sweat and odour, keeping you drier, cleaner and perhaps most importantly, less smelly.

5. Comfortable: Many of us buy clothes because they look good; others opt for comfort. Merino wool clothing marries the two, and let’s face it, who doesn’t enjoy being comfortable, particularly on a hot day. Cool Wool fabrics – a collection of fine, lightweight fabrics suited to warmer seasons, climates and changing environments – can be fashioned in to dapper suits perfect for those on the run or socialising outdoors. Opt for an unlined suit or extra comfort and breathability.

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