Three and a half kilometres away, in St John’s Wood, sits Lord’s Cricket Ground, which proudly, and rightfully, bills itself as the ‘home of cricket’. And for the 2013 London men’s fashion collections, the two came together in grand style.
Under the artistic direction of British GQ Creative Fashion Director Jo Levin, 19 of Savile Row’s tailoring houses assembled in the grandstand of Lord’s to remind the world why London has long been the centre of classic men’s style.
Dubbed ‘The English Gentleman at Lord’s Pavillion’, a dapper collection of men arrived clad in Savile Row’s finest on a vintage red double decker bus. The heritage listed Pavilion acted as a backdrop to the immaculately outfitted horde scattered through its various rooms and terraces dressed in the full repertoire of British style, from cricket sweaters and sports jackets to flannel waistcoats and three piece suits. The requisite phalanx of male models, including the most well-known of them all, David Gandy, were accompanied by a distinguished throng of real gentlemen including the musician Elton John and his husband the British GQ correspondent David Furnish. Actor Dougray Scott, writer A.A. Gill, Olympian Louis Smith and designer Tommy Hilfiger were also among those in attendance.
Alongside London’s finest purveyors of shirting, footwear and hats, the event showcased the not insignificant role of wool in the heritage of menswear craftsmanship. It is, after all, the gold standard in suiting. The presentation at Lord’s saw Merino wool cuts next to fine Cool Wool tailoring, which is set to be a focus for spring summer 2014 through a series of designer collaborations featuring formal and sporty garments in lightweight fabrics and knits.
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